What’s your role here at CPW Dentistry and what does a typical day look like for you? As CEO, I’m responsible for planning the future of CPW Dentistry, nurturing the culture, and coaching the current and up-and-coming leaders in the practice. A typical day involves meetings with vendors, advisers, or friends of the business, meeting…

Recently, I’ve been asked a lot of questions about why I choose to correct teeth alignment using Invisalign instead of some of the other options available. I decided to put together this article to help answer those questions. Companies like ClearCorrect, SmileDirectClub, Candid Co, and Invisalign all offer an alternative to traditional wire braces by…

You can now have a 3D image of your teeth taken in just minutes with our new iTero® Element™ Scanner. Using a “wand” with a gentle laser inside the scanner painlessly takes an incredibly detailed impression of your teeth and gums. There’s no goo and no radiation. Once the scan is complete, you’ll immediately be…